Module 1: Clarify Your Focus
Congratulations! You’re ready to dive in to some of the most important work you’ll do in this program – and in your business.
In this Module, you’ll get clear about the solution you offer and who you’re here to help.
You may have done similar exercises in the past but I really want you to dig in and do the trainings and exercises. As so many of my clients have said, I take a deeper dive and a different approach that will help you think things through in a whole new way.
Part 1 - Introduction
|Download Module 1 Action Guide|
|Watch Video "Part 1 - Introduction"|
|Do the Quiz|
Download Module 1 Action Guide
As we discussed in the video, being clear about your expertise and tribe is such an important part of being able to create your message. With clarity comes confidence, credibility and clients!
You may already be clear and that’s great. If so, you’ll be able to breeze through this first module. Often times, however, we think we’re clear when we’re not. So let’s do this.
Answer the following 6 questions and see how clear you really are. If you can confidently answer yes to each question, give yourself a point.
Clarify Your Solution
|Watch Video "Part 2 - Clarify Your Solution"|
|Complete Part 2 of Action Guide "Clarify Your Solution"|
Although putting together the Niche Puzzle is a synergistic process, it’s best to start by clarifying your solution.
Why? Because you have unique experiences, skills and passions, and you owe it to yourself to leverage them in your business.
Don’t undervalue what you bring to your business - celebrate it and make it the heart of your business!
Watch the training video "Clarify Your Solution" and complete Part 2 in the Action Guide.
Part 3 - Clarify Your Target Market
|Watch Video "Part 3 - Your Target Market"|
|Complete Part 3 of Action Guide "Your Target Market"|
Now that you have an area of focus and tentative solution, the next step is to match your solution with your target market.
Remember this is a synergistic process and your solution will become clearer as you put together the pieces of the puzzle.
Watch the training video "Clarify Your Target Market" and complete Part 3 in the Action Guide.
Part 4 - Clarify Your Competition
|Watch Video "Part 4 - Your Competition"|
|Complete Part 4 of Action Guide "Your Competition"|
Welcome to this bonus training about competition. It's not essential to complete this section now, but it's a good exercise to do at some poin.
Remember, competition is a good thing. It’s a sign that it’s a viable niche in which others have already succeeded - and you can too!
Also remember to not get caught up in the comparison game. You have something unique to offer, and your ideal clients will be attracted to working with YOU.
Watch the training video "Clarify Your Competition" and review Part 4 in the Action Guide.